On September 10, Maserati captivated a columnist appointment in Modena to acknowledge its new cool sports car, the MC20, and to advertise a new administering for the Italian company. The aggregation declared “this is the alpha of a new Era… for the Brand, the focus is acerb on the future.” Good to hear, as it’s difficult to acquisition a acknowledged aggregation focused on the past, alike a aggregation with a history as acclaimed as Maserati’s.
Meet the MC20.
Brothers Alfieri, Ettore and Ernesto Maserati founded their car branch in Bologna in 1914, aloof above-mentioned to the alpha of Apple War I. Putting their learnings to work, they aftermath the aboriginal car address the Maserati name and Trident logo, the Tipo 26, in 1926, and anon activate establishing acceleration annal and chase wins. In 1937, Adolfo Orsi buys Maserati, and in 1939 moves the aggregation from Bologna to Modena. In 1947, the A6 1500 is the aboriginal Maserati circadian disciplinarian to be produced. In the 1950s, Maserati excels on the racetrack, best conspicuously in the easily of Juan Manuel Fangio, who wins the Formula One apple championship at the caster of the Maserati 250 F in 1957. In 1963, the Quattroporte debuts at the Turn Motor Show as the aboriginal affluence sports sedan, followed in 1966 by the Ghibli coupe. The Tipo 60 “Birdcage” was Maserati’s arch sports car in the 1960s, and its breed followed its mold, application a anchored tubular chassis.
MC20’s alarming advanced view.
A tumble of buying and administering changes apparent the butt of the 20th century for Maserati. Citroen bought a authoritative absorption in the aggregation in the backward 1960s, and Argentine baron Alejandro de Tomaso purchased Maserati in the mid-1970s. Chrysler took a pale in the 1980s, consistent in a collective venture, the Chrysler TC by Maserati in 1989.
Fiat bought Maserati from deTomaso in 1993, abiding buying to Italian hands. In 1997, Ferrari, additionally endemic by Fiat, affected ascendancy of Maserati.
As the 21st century dawned, the ball connected for Maserati. In 2005, Ferrari’s ascendancy of Maserati ended, as Fiat created a accumulation of brands with Maserati and Alfa Romeo, with Maserati now appointed as Fiat’s affluence brand. When Fiat accumulated Chrysler in 2014, Maserati came beneath the awning of Fiat Chrysler Automobiles (FCA), area it resides today.
MC20 centermost console.
Maserati anxiously aggregate assembly of the apple automotive columnist in being and by teleconference for the MC20 actualization and bout of the celebrated Viale Ciro Menotti bulb in Modena, area the new cool car will be built. Following the activity over the MC20, Mike Manley, FCA’s CEO, John Elkann, FCA’s Accumulation Chairman, and Davide Grasso, Maserati’s COO, addressed the columnist and conducted a catechism and acknowledgment affair to altercate what Manley declared as “rebuilding” Maserati, and the “new era” of the Maserati brand.
New Nettuno V6 engine.
Maserati is accepting orders for the MC20 (“MC” for “Maserati Corse” and “20” for the year 2020) now. The mid-engine two-seat supercar will be powered by a new Nettuno 3.09-liter V6 gasoline agent with twin-side turbochargers, absolute and anchorage bang and Maserati Twin Combustion Twin Spark ignition, acquainted to aftermath 621 hp and 538 lb-ft of torque. It will use an eight-speed dual-clutch automated manual and rear-wheel drive. The 3,306-lb MC20 is rated to go from 0-60 mph in 2.9 seconds, and from 0-100 mph in 8.8 abnormal on the way to a top acceleration of 202 mph. Official appraisement has not yet been announced, but best sources are assured it to alpha about $210,000.
The abundant curve of the MC20.
Next up is electrification, which will assignment its way through the Maserati lineup. The aboriginal archetype will be the Ghibli Hybrid, ablution in June 2021. GranTurismo and GranCabrio will be engineered as the aboriginal Maserati cartage with 100% electric solutions, and there will additionally be an electric adaptation of MC20. Additionally, a additional Maserati SUV, alleged “Grecale” afterwards the north-east wind of the Mediterranean, will accompany the Levante in the lineup.
Abstract Trident in the rear window.
The New Era of Maserati brims with affiance and optimism – for now, at least. Looking to the approaching is a all-important vision. With any luck, Maserati’s sometimes agitated bequest of ebbs, flows and accouterment of ascendancy will abide a memory, and the aggressive affairs laid out by the accepted administering will accept a adventitious to appear to fruition.